Balancing act: The sandwich generation perspective 
While the last year has been challenging for most of us, I want to give kudos to parents in the workforce who are juggling new and increased responsibilities due to…
Veronica DiazMay 10, 2021
As Manager of Sales Enablement for AmeriHealth, Veronica oversees the sales strategy and product development for all of AmeriHealth’s sales segments. Her team is also responsible for ensuring a seamless experience for all members, customers and brokers. This includes overseeing telesales, which involves strategic planning and the training of front-facing agents who assist members during Open Enrollment and Special Enrollment Periods
Veronica began her career with AmeriHealth as a Sales Account Executive in 2011. Soon after she assumed the position of Senior Health Care Reform Specialist and played an instrumental role in ensuring AmeriHealth was well-positioned on New Jersey’s Individual Marketplace at the onset of the Affordable Care Act and beyond.
Before assuming her current position, Veronica was Manager of Consumer Markets responsible for facilitating the creation and execution of AmeriHealth’s consumer product development strategy. On a daily basis she guided her team to ensure a seamless consumer experience for members. She also spearheaded AmeriHealth’s community outreach campaign, which placed licensed reps at local events throughout the state in order to provide in-person resources about health plans.
Diaz holds a B.A. in economics from Rutgers University where she is currently pursuing an M.S. in health care management. She was named one of NJBIZ’s Forty Under 40 in 2018.